Benjamin Moore’s Color Of The Year 2024 Encourages Exploration
Fasten your seatbelts and get ready to take the ride of your life with Benjamin Moore’s Color of the Year 2024: Blue Nova. Announced at Blue Origin’s Orbital Launch Site in Cape Canaveral, Florida, on Wednesday, October 11, this milky hue nods to the night sky while serving as a balance between warmer and cooler colors. Inspired by the power of travel—whether to a different city or to space—this galactic-inspired blend of blue and violet invites us to search for adventure.
Benjamin Moore’s Blue Nova Is The Color of The Year 2024
“Blue Nova 825 is an alluring mid-tone that balances depth and intrigue with classic appeal and reassurance,” said Andrea Magno, color marketing & development director at Benjamin Moore. “The Color Trends 2024 palette tells a story of duality—juxtaposing light against dark, warm and cool, showcasing complementary and contrasting color pairings. These contrasts invite us to break away from the ordinary to explore new places and collect color memories that shape the hues used in our homes.”
While last year’s color, Raspberry Blush, a saturated blend of red, orange and pink, was more focused on sparking joy, Blue Nova and its corresponding color trends palette is calming and enchanting, with its otherworldliness encouraging the idea to explore the extraordinary while also being on the lookout for fun color moments and memories. It shares a similar blue tone with Benjamin Moore’s Color of the Year 2021: Aegean Teal, while embracing a darker starry night blue hue with a red undertone.
How To Use Blue Nova In A Residential Space
The best places to use Blue Nova in a residential space? Magno suggests placing the color in a home office or a study. The beauty of this color is that it’s great to use on any wall and all surfaces, especially on millwork, Magno says. Some other suggestions include putting it on the ceiling, pairing it with a neutral, or just using it in a smaller amount as a focus piece. Either way, designers and design enthusiasts are encouraged to experiment with the color and interpret it the way they want to use it in a home.
Benjamin Moore’s Color Trends 2024 Palette
Joining Blue Nova on the Color Trends 2024 Palette are other dynamic and contrasting colors like Regent Green (a dark black-green) and Topaz (a warm rust-orange). Sumptuous and beautiful, these colors have a stately presence, while also embracing playfulness. It’s the ideal palette for a time when we want to look beyond our day-to-day while still feeling that sense of nostalgia that will always bring us back home.
Photos: Courtesy of Benjamin Moore
Related Post: 2024 Paint Color Trends Designers Are Loving For Interiors